Pantone

Inspired and verifiable color standards from the global authority on color

For more than 60 years, Pantone has been the world leader in color selection and matching. More than 10 million designers and producers around the world rely on Pantone products and services to help define, communicate and control color from inspiration to realization. The Pantone Matching System (PMS) and Fashion, Home + Interiors System (TCX, TPG) provide a universal language of color, ensuring hues are always precisely specified and standardized across a range of finishes, keeping teams aligned and workflows streamlined. Pantone’s products include digital and physical color standard guides, chips, and swatches, as well as design software, color capture devices, and monitor and printer calibration systems. The Pantone Color Institute™ provides customized color standards, brand identity and product color consulting as well as trend forecasting inclusive of Pantone Color of the Year, Fashion Runway Color Trend Reports, color psychology and more.

Pantone’s origins go back to a commercial printing company in New York City in the 1950s. The company systematized and simplified its pigments and colored inks, and Pantone was born. In the decades since, Pantone has led the field of color, consistently introducing new products and expanding into new markets such as premium paints and lifestyle products. The unveiling of Pantone’s Color of the Year is now a marquee event, and the design world eagerly awaits Pantone’s trend forecasts. Always the innovator, the company launched Pantone Studio, a mobile app that provides a connected digital workspace for anyone who wants to speak the language of Pantone.